RUQUAN SAVION
“I like to do a lot of sh** but I don’t know how to make it look nice. Juice really helped me translate my message onto my social media. When I worked with her, I felt like my page finally looked like the brand I imagined in my head—
It made me feel more confident in my work.”
— @RUQUANSAVION
Defining the Vision.
RuQuan’s main goal was to ensure his social media properly represented who he was. He is a jack of all trades, yet his Instagram and TikTok pages only showed one side of him. His audience was well aware of his activism, but most had no idea he was also an artist because he used separate, smaller accounts that did not have much engagement to post that content.
He also needed help with aesthetics and content producution.
We leveraged his already popular main page, and rebranded his content so that his audience grew more awareness of all his talents, and ultimately boosted his following.
Additionally, he needed help marketing his music with reels, album covers, and music videos. We also rebranded his artist name from mell hooks to his most known name RuQuan Savion to make things less confusing for his audience.
Lastly, RuQuan had an influencer partnership with JBL and needed help producing content for his contract, so, we worked on a few of those as well.
My Role(s).
Social Media Manager
Content Creator
Graphic Designer
Creative Director
Photographer
Videographer
Marketing Strategist
The following deck was presented to the client to ensure we were on the same page.
Moonrocks Promo Photoshoot
Moonrocks Music Video
